Media Officer 25 views

As a Media Officer you will deliver informative external communications to assist the effective operation of DVSA’s services, promoting the agency’s vision, strategic plan and policies.

Providing a highly-responsive reactive media handling capability, as well as proactively creating and seeding stories, you’ll work to develop quality content using digital channels and social media.

You’ll make sure that all communications activity is insight-driven and fully evaluated.

Responsibilities include but are not limited to:  

• Liaise with external contacts, including Department for Transport (DfT) press office and other government departments, where appropriate.
• Respond quickly to media requests and agree points of escalation. Provide media handling advice to Corporate Senior Leaders (CSLs) and DfT, providing briefings and lines to take, and overseeing filming opportunities/interviews.
• Manage and contribute to the delivery of external communications campaigns and plans, working collaboratively with Strategic Communications Managers and subject matter experts, ensuring an integrated approach. Make decisions about the most appropriate channels, using digital and other technologies to full potential, such as blogs, email alerts, infographics, photography, filming and social media.
• Maintain an awareness of the news agenda and emerging news events.
• Engage with honesty and integrity, upholding the reputation of the Agency, Department and Civil Service.

Please see the Candidate Pack attached to this job advert for more information about the role and responsibilities.

About you

We’re looking for someone with good verbal and written communication skills, with the ability to write clearly and simply, using plain English and to the appropriate house style.

You will need to have a practical understanding of how print, broadcast and digital media work, including the media cycle, circulation and deadlines.

It’s essential that you have the ability to work under pressure to meet tight deadlines.

We’re looking for someone with a sound understanding of emerging digital services, tools and trends, including techniques for optimising digital content.

The successful candidate will have experience of working with the media, including digital and social media.

It is essential that you have negotiation and persuasion skills as these will allow you to build good working relationships and make a case.

You must also have a willingness to work towards a Professional qualification in communications (such as CIPR, PRCA or CIM).

Additional Information

This role can be based in Bristol, Nottingham, Swansea, Birmingham, Leeds or Newcastle-upon-Tyne. Your presence at one of these locations will form part of the working arrangements agreed with you. This role is suitable for hybrid working, and therefore a combination of workplace and home-based working can be accommodated subject to business requirements. Hybrid working is a non-contractual arrangement where employees have the flexibility to work remotely combined with a minimum of 60% of their working time a month at either their principal workplace (one of the locations cited in the advert) or, when required for business reasons, to carry out separate duties at alternative working locations or DVSA sites. There may be occasions where you are required to attend above the minimum expectation.

If you have questions regarding how hybrid working is practiced within the business area, or any reasonable adjustments or flexible working arrangements you may currently have or need in place if successful in your application, please contact the Vacancy Holder (see advert for contact details.

Occasional travel with potential overnight stays may be required.

Please take note that DVSA does not hold a UK Visa & Immigration (UKVI) Skilled Worker License sponsor and are unable to sponsor any individuals for Skilled Worker Sponsorship.